Question 1

What does SMB mean?

Accepted Answer

SMB stands for "small and medium-sized business" – a company with roughly 10–250 employees and annual revenue under $50 million. SMBs are the primary audience for SMB Insights, a daily AI market-intelligence service for founders, marketers, and product leaders running businesses of that size.

Question 2

What is an example of an insight?

Accepted Answer

A concrete example: "AI assistant for marketers – auto-built landing pages from trending keywords. Target audience: B2B SaaS companies with 5–50 employees and no in-house marketer. Unit economics: ARPU $89/month, CAC $40, LTV/CAC 8×. Validation plan: 20 cold emails → 5 interviews → 2 paying customers; break-even at 18 paying users in 6 weeks." Every SMB Insights hypothesis follows this exact structure: audience, monetization, unit economics, MVP scope, and a 6-week validation plan.

Question 3

What is an SMB sector?

Accepted Answer

There is no single "SMB sector" – small and medium-sized businesses span every industry: retail, e-commerce, professional services, SaaS, manufacturing, hospitality, healthcare, agency work, and more. SMB Insights generates ideas across all these sectors, and you can filter results by category (marketing, product, finance, sales, HR, founder) to match your specific role and industry.

Question 4

What does SMB stand for in marketing?

Accepted Answer

In marketing, SMB stands for "small and medium-sized business" – companies typically with 10–250 employees and revenue under $50M, distinct from enterprise (250+ employees, $50M+ revenue) and individual consumers (B2C). SMB marketing focuses on cost-effective, founder-led growth tactics: SEO, content marketing, niche community building, and word-of-mouth – exactly the use cases SMB Insights is built for.

Question 5

How much does it cost?

Accepted Answer

From $9.99 for 30 credits. 1 credit = one operation: 4 ready hypotheses or 1 detailed deep-dive. Pay as you go – no subscription, no auto-charges. Buy a pack, use it on your schedule. Cheapest per-idea price comes from the Business pack at $0.26. Sign up and get 10 free credits to try it – no card required.

Question 6

Do credits expire?

Accepted Answer

No, credits never expire. Bought a pack? Use it on your schedule – one a week, ten a day, whatever fits. No usage deadlines. This is a deliberate choice in the user's favor – most SaaS products penalize you for inactivity. We don't.

Question 7

What if the AI returns a bad result?

Accepted Answer

If generation fails technically – Anthropic returns an error or the JSON doesn't parse – the credit is automatically refunded to your balance. You'll see it in your transaction history as a "refund." If the generation succeeded but you didn't like the result, that's subjective and the credit stays spent. That's why we give you 10 free credits at signup: try the quality before buying a pack.

Question 8

I'm not a founder, I'm a marketer. Is this for me?

Accepted Answer

Yes. Hypotheses aren't only about products – they're about campaign ideas, content angles, niches with growing demand. Pick the "Marketing" role and your insights will be about channels, CPC/CTR/CR, creative ideas, and channel effectiveness – not SaaS startups, but your day-to-day work.

Question 9

Doesn't AI hallucinate? How can I trust the hypotheses?

Accepted Answer

A hypothesis is a hypothesis, not a fact. It needs validation. We don't say "this will definitely work" – we give you a structured working idea: audience, monetization, MVP, how to test it. All sources are listed, so every claim is verifiable. Claude Sonnet 4.5 doesn't make up news – it works only with articles actually published in the last 24 hours.

Question 10

Who sees my insights?

Accepted Answer

Only you. Each insight is tied to your user_id. No one else sees your hypotheses or your generation history. Server logs are anonymous counters – they don't include the content of your insights.

Question 11

Where do the sources come from? Can I add my own?

Accepted Answer

Russian and English sources: Hacker News, Product Hunt, TechCrunch, MicroConf, SaaStr, Habr, industry blogs, Telegram digests. On the "Sources" page you can disable any of them. Adding your own RSS is on the roadmap – let us know if it's important to you and we'll prioritize it.

Question 12

How fast is the first result?

Accepted Answer

Login: 5 seconds via Google OAuth. First news pull: 10 seconds. Generating ideas: 20–30 seconds. Total: under a minute from opening the page to a ready idea on screen.

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